exploring key emotional triggers

To know the emotional dynamic of your customer is to create a brand world that they will want to re-visit and embrace. While the opportunities for connection have grown leaps and bounds, the human dynamic of aspiration remain the same.

By |March 27th, 2012|home|0 Comments

brand ecosystems and social media

Creating a brand eco system that is sustainable is the by-product of a carefully engineered and intelligently orchestrated social media strategy.

By |March 23rd, 2012|home|0 Comments

the importance of being present

When building a loyal following using social media, one of the best ways to attract attention is being active in highly trafficked platforms.

By |March 22nd, 2012|home|0 Comments

10 brand benefits of using social media

In the arena of brand building, social media is emerging as an important tool that cannot be ignored.

By |March 20th, 2012|home|0 Comments